PREMIER MARKS ITS 25TH YEAR “SILVER” ANNIVERSARY OF INTERNATIONAL SUCCESS, EMBRACING MARIAH CAREY AS OUR NEWEST AMBASSADOR

Premier, the exceptional skincare brand, with a stellar world-wide reputation for maintaining dermal health, proudly celebrates its 25th anniversary of scientifically studying and producing the highest quality of the Dead Sea minerals. We are proud to collaborate with Mariah Carey, world-renowned singer, songwriter, record producer, and actress to commemorate this symbolic milestone.