How come the Dead Sea has such unique healing abilities, more than other seas or oceans?
If you compare the Dead Sea to regular sea water you will find that while in regular sea the salt content would be 3% , the Dead Sea water contains 32% salts with relatively high concentration of minerals such as magnesium, calcium, bromide and potassium. When you bath in the Dead Sea water your skin is nourished and the water also ease rheumatic discomfort, activating the circulatory system, and relaxing the nerves. The Dead Sea is endorsed by European Health Funds that send their members to get treatments at the Dead Sea for chronic skin and rheumatic conditions. Floating effortlessly permits free and very relaxed floating thus enhancing the effects of physiotherapy.
Is it true that Cleopatra bathe in the Dead Sea?
Yes she did! Cleopatra not only bathes at the Dead Sea but the story says that she went to great lengths and spared no expense to secure exclusive rights over the Dead Sea region. It is speculated that that because the Romans commanded the Dead Sea region, Marc Antony was a means to an end for Cleopatra's indefatigable desire for eternal beauty. At Cleopatra's command, pharmaceutical and cosmetic factories were built in the region to capture the beauty benefits of the therapeutic Dead Sea minerals and mud. The remains of these buildings can still be seen today at Ein Bokek and Ein Gedi.
What is the logic and the advantage of separating the active ingredient mineral bars from the cream in a range of Premier products?
This is done in order to obtain extra protection against oxidation. When the active ingredients in skincare products come into contact with the air, oxidation occurs where the oxygen from the air attacks the ingredients reducing their effectiveness. In the same way, the water in creams contains oxygen and they also oxidize the active ingredients in the skin care. This is Premier’s patented way to separate the active ingredients from the cream and protect it from the air in a secret purification process. In this way active ingredients are preserved at room temperature.
What is the logic of using both a serum and a moisturizer?
It is important to use a serum because Premier’s serums are highly active and present a concentrated form of skin care treatment. When using a serum in conjunction with moisturizing creams, they will enhance the effects of the skin care by absorbing the active ingredients directly into your skin cells. In addition to the highly active effects, the serum prepares your skin to take in the moisturizing cream. The serum acts just like a mediator, extracting from the moisturizer the best possible outcomes for your skin. When you use both treatments, apply the serum first and then the moisturizer.
How would you describe the difference between the active Moisture Complex and the Protecting Day Cream Complex?
The Active Moisture Cream Complex is different in the way it revitalizes the skin cells and stimulates cellular metabolism, infusing your skin with nutrients, moisturizing from within and acting decisively against wrinkles. However, The Protecting Day Cream Complex is Premier’s deepest moisturizing treatment but it was formulated to protect your skin against the harsh effects of the elements such as sun, cold, wind and the effects of sudden weather changes. Both of these products contain UVA & UVB Sun Filter Protection (SPF 17) and are available for Normal-Dry and Normal-Oily skin. For the best results apply after cleansing your skin. First apply the serum in soft circular motions until it is absorbed. Only then apply the cream. The serum should assist the cream to be absorbed better into the skin.
Is it possible to wear Make-up after a moisturizer?
Yes, you can use make up in this manner: first cleanse your skin and then tone, moisturize and the last stage is to apply make-up. You should always apply a Premier Dead Sea moisturizer before make-.up as the moisturizer will act as a perfect base and barrier. In this way the moisturizer prevents the make-up from blocking your pores.